Precedent turns your deal history into a one-page brief on every deal before sign-off — in Slack, within 2 hours.
$3,500/mo · 30-day paid pilot · deals covered next week
Every one-off concession quietly becomes policy. Nobody decided that — it just happened, deal by deal.
Auto-renew caps, payment terms, termination rights — re-conceded deal after deal because no one's tracking the baseline.
The pricing model in the board deck has no enforcement mechanism at the moment of sign-off.
Two layers of context feed one brief — every flag cited to your own past deals, not a generic benchmark.
Your last 24 months of contracts, order forms, closed-won and closed-lost — structured into a queryable deal history.
The Slack threads, the email, the Gong calls and transcripts, what the customer is really asking for — read in real time, alongside who they are as an account.
What's normal for you, what's not, and what to watch — cited to comparable deals from your own past. In Slack within 2 hours.
Every tool in your deal stack handles the mechanics. None of them answers the one question that actually protects margin: is this deal good, given everything you've agreed to before?
Assembles the quote and enforces what's pre-approved. Knows nothing about the deal in front of you.
Routes the deal to the right people. Moves it forward — but never says whether it should.
Judges the deal against every deal you've closed before — the discount, the terms, the margin risk. Cited to your own history.
Your own codified guardrails: real discount ranges by segment, term standards, and where margin actually leaks. Most teams find surprises in week one.
One page, in Slack, within 2 hours of a deal hitting approval. Comparables from your history, flags on pricing and terms, a recommendation.
"Have we done this before?" — answered in minutes, mid-negotiation, before the concession is already on the table.
| Account | ACV | Discount | Terms |
|---|---|---|---|
| Northwind | $180K | 18% | net-60 |
| Atlas Data | $155K | 15% | net-45 |
| Vertex IO | $170K | 16% | net-60 |
| Meridian (this deal) | $165K | 25% | net-90 |
The MSA comes back marked up, a rep pings counsel, and the same liability-cap redline gets the same fallback it got in March — billed by the hour, days later. Redline Review turns every position your counsel has already taken into a library your reps hit first: what you can concede, where the line holds, and the exact language that's already been signed.
Reps stop waiting days for a position you've already taken. The redline gets resolved mid-negotiation, not next week.
Counsel stops re-marking the same clauses by the hour — they only see the redlines you've genuinely never seen.
Every concession is measured against the ones you've already made. Your red lines hold because someone can finally see where they are.
The hospital's vendor security review lands — 87 questions across security, legal, and IT — and the deal stops while your sales leader turns traffic controller: route to IT, chase legal, forward to security, repeat. Procurement Memory turns every questionnaire you've completed and every answer your team has ever sent into a library the field hits first — each answer cited to its source, dated, and verified by the person who owns it.
Procurement questions stop stacking in one leader's inbox. The field gets answers directly — your VP gets their week back.
Hospitals and universities run long procurement by default. Your response time is the one part you control — make it hours, not weeks.
Source, date, and owner on every answer — so nobody quotes last year's subprocessor list to this year's security team.
A fit check in both directions. We look at how your deals get approved today.
Your last 24 months of deals become a structured library. You get the Deal Decision Charter.
Every deal that hits approval gets a brief. The desk is running.
| Precedent | $180k hire | Deal-desk software | Status quo | |
|---|---|---|---|---|
| Knows your deal history day one | Yes | Builds it over ~a year | Starts empty | In people's heads |
| Judgment on non-standard deals | Yes | Yes | Routes, doesn't judge | Gut |
| Time to coverage | Next week | ~3 months + ramp | Implementation project | — |
| Anything to implement or staff | No | Hire + manage | Implement + staff | — |
| Cost | $3,500/mo | ~$180k/yr | Seats + services | Hidden (margin leak) |
Already have a CPQ or approval flow? Keep it. Precedent sits on top — it judges the deals your stack prices and routes.
I've spent my career inside the deal approval loop — pricing, discount asks, redlines, the Friday-night "can we do 25% off to close this week?" pings. And I've built this exact system — the structured deal history, the guardrails, the brief on every deal before sign-off — inside two unicorns and a variety of B2B SaaS companies.
Every time, the same thing was true: the company already knew the answer. The right discount, the defensible terms, the redline fallback legal had already approved — all of it had happened before. It just wasn't findable at the moment of decision. So six-figure deals got approved on gut, and margin leaked one exception at a time.
Precedent is that system, productized — you get in weeks what took those companies years to build internally. AI does the reading now; that part is new. The judgment layer is the one I've been running my whole career.
A standing function means something is actually standing. These run on events and schedules inside your desk — and an operator signs everything before it reaches you.
Wakes when a deal hits approval. Reads your history and the live thread, drafts the brief, hands it to the operator.
Watches the redline thread. Answers repeat markups with your counsel-approved fallback; routes genuinely new ones to counsel with the deal context attached.
Wakes when a security review or vendor questionnaire lands. Pre-fills it from your verified answer library; routes genuinely new questions to their owner with the deadline attached.
Captures every closed deal, resolved redline, and answered procurement question — so the desk gets sharper with every deal you run through it.
Every approval deal covered (to ~20/mo; we size up for more), with Redline Review and Procurement Memory included in early access. Starts with a 30-day paid pilot — full service on real deals, and you keep the Charter either way.
Workflow routes the deal. It doesn't tell you the 34% discount is 8 points above your own norm, or that the real risk is the termination clause nobody's reading. That's judgment, not plumbing — we run the decision layer on top; we don't touch your CPQ.
You can — in about three months, for about $180k, and they'll spend a year building the playbook we hand you in three weeks. Most teams add a full-time hire on top of us once they scale past Series D — by then the playbook's already built and they know exactly what to hire for.
No. It's a standing function with a 2-hour SLA on every deal, priced flat like software — not hourly advice.
AI reads and structures everything — your contract history and the live deal context. A human operator reviews and signs every brief. You get software speed with someone accountable on the other end.
No. It retrieves the position your own counsel already took on that clause, cited to the signed contracts it shipped in. A redline you've genuinely never seen still goes to your lawyer — with the deal context attached — and their position joins the library, so you never negotiate it from zero twice.
No. It ingests scoped sources you approve — completed questionnaires, past security reviews, DPAs, and shared inboxes like security@ — never a full mailbox crawl. Read-only, mutual NDA + DPA, and every answer keeps its citation, so your team can always see where it came from and how old it is.
Read-only connections to Salesforce, Slack, and Drive. Mutual NDA + DPA. We never write back to your systems — the same access pattern as any revenue-intelligence vendor.